Influxer Inc., a full-service NIL company, is thrilled to announce a significant investment of $1.8 million dollars from a group of private investors, positioning the company for accelerated growth and innovation in the realm of Name, Image and Likeness of student-athletes across the country. 

 

This substantial investment marks a pivotal moment for Influxer, enabling the company to accelerate its growth trajectory and capitalize on emerging opportunities within the NIL industry. The infusion of capital will be strategically deployed across several key areas to maximize impact and drive sustainable long-term success.

 

"We are thrilled to have secured this investment, which underscores the confidence investors have in our vision and propel our company to new heights," said Influxer CEO and Founder, Tyler Jaynes. "This funding will empower us to execute on our strategic initiatives that will benefit thousands of student-athletes for years to come."

 

The funds will be allocated towards:

• Growth and Expansion: Influxer will leverage the investment to expand its user base, strengthen its relationships, and further solidify its position as a leader in the NIL space
• Marketing and Sales: A significant portion of the investment will be dedicated to amplifying marketing efforts and enhancing sales strategies to drive customer acquisition and retention. Focusing on marketing and sales leads to more top-line growth, which in turn puts more money into the pockets of the student-athletes
• Production Efficiency: Influxer will invest in optimizing production processes and implementing advanced technologies to improve efficiency and meet growing demand effectively
• New Products: The investment will enable Influxer to innovate and introduce new products that cater to evolving consumer preferences and NIL trends, which in turn will put more money in the student-athlete’s pockets. 

 

“As we move forward, we remain steadfast in our pledge to uphold the values of integrity, excellence, and athlete-centricity that defines our brand,” added Jaynes. “Together, with the support from our partners, we will continue to push boundaries, break barriers, and show that NIL Opportunities can exist for all student-athletes regardless of what sport, division, or background they may have.”

 

About Influxer

Founded (2021) by former Baylor University football player Tyler Jaynes, Influxer provides NIL services available to all student-athletes at all universities. Influxer’s menu of offerings is highlighted by its main initiative: NIL merchandise. Since launching its first collection of NIL merchandise with one school in January of 2023, Influxer is now licensed with over 260 universities and has signed over 8,300 student-athletes with over $500,000 in royalties earned. Additionally, Influxer has an app undergoing development to become an NIL portal for student-athletes and administrators. The portal will include live sales tracking, educational materials, a brand endorsement marketplace, a compliance dashboard, and more that will later be revealed. Influxer is driven by arranging as many quality opportunities as possible for all student-athletes, and as such, also provides on-campus educational speakers as well as internships for student-athletes. To learn more about Influxer, visit www.influxermerch.com and follow @Influxer and @Influxerapp on Instagram, Twitter, and Linkedin. If you have any questions, please fill out a contact form on the website.

 

For media inquiries or further information, please contact:

Hagan Mullins

Head of Marketing

Hagan.Mullins@influxer.com