A useful NIL welcome-week workshop gives athletes a current campus process, a small practice exercise and a clear next contact. Design it so participants leave knowing what to do next, whether or not they want to launch merchandise.
A 45-minute facilitator run of show
| Minutes | Activity | What participants produce |
|---|---|---|
| 0–5 | Purpose, access needs and participation choices | A clear understanding of the session. |
| 5–15 | Campus contact explains current procedures | The official resource and review contact saved. |
| 15–25 | Small groups work through a fictional brief | Audience, deliverable and unresolved permissions listed. |
| 25–35 | Groups discuss practical decisions | Questions routed to the right owner. |
| 35–42 | Individual next-step worksheet | One voluntary action and its contact. |
| 42–45 | Anonymous clarity check | Whether participants know where to go next. |
The facilitator’s answer key should identify the open decisions, not declare blanket approval. Route facility use and school artwork to the appropriate campus contacts; confirm the other participant’s intended commercial use and the creator’s rights. Use the school’s current procedure rather than a generic internet checklist as the policy authority.
Give participants a text version of every resource, including a normal link beside any QR code. Keep attendance and later commercial activity separate. A workshop attendee is not a completed signup. A useful closing question is: “Do you know the next step and the person who can answer your remaining question?”
Before you finish
- Date and verify the official resource handout.
- Give the facilitator an owner for unanswered questions.
- Keep participation voluntary and feedback minimal.

